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Private early access for Shopify fashion stores

Stop letting the wrong size come back.

FitGuide AI recommends the right size before checkout—without asking shoppers to find a tape measure. Fashion e-commerce return rates run 20–40%, wrong size is the leading reason, and processing one return can cost roughly $15.

Join the founding cohort No charge today · Limited pilot spots
FIT CHECK3 questions
Your best match
M 92% fit
confidence
Returns prevented19
Cost per return$15
Potential monthly savings$285

That is nearly 6× the $49 Growth plan—before counting recovered inventory and happier customers.

The signal

Merchants say it best.

Apparel operators are already describing the same three problems: shoppers skip size charts, sizing language is inconsistent, and legacy tools get expensive to leave.

“Sizing returns are part and parcel of apparel, usually 20 to 40 percent... Most customers don't measure, they just buy their usual size.”

Shopify Community merchant

“Under 15% of shoppers actually look at size charts... ‘Our M fits like a Zara L’ converts way better than a measurement table nobody reads.”

Apparel store owner, public forum

“We used to pay around $5 to $7 per month. Now we are being charged around $150 per month... once you have created 100+ size charts, switching is extremely time consuming.”

Store owner discussing incumbent pricing
Transparent pricingData portabilityNo lock-in

The experience

Three quick inputs. One clear answer.

Install once

Add FitGuide to your Shopify theme in one click and connect your product sizing.

Ask less

Shoppers share height, weight and fit preference—or use past orders. No tape measure needed.

Learn every time

FitGuide recommends a size on each product page and improves as return outcomes come in.

Founding-member pricing

Lock this price for life.

Join the private early-access cohort and keep your founding rate while your account remains active.

Starter

$29 / month

For emerging labels testing assisted sizing.

  • Up to 500 recommendations / month
  • Product-page widget
  • Email support
Founding price locked for life

Scale

$79 / month

For high-volume stores that need room to grow.

  • Unlimited recommendations
  • Full analytics dashboard
  • Priority support
Founding price locked for life

Transparent billing through Shopify. Export your data anytime. Cancel anytime. No lock-in.

Questions

The short version.

Will FitGuide work with my theme?

The goal is a one-click Shopify app block that works with modern Online Store 2.0 themes. Founding merchants will get hands-on install support while we validate compatibility.

What happens to shopper data?

FitGuide is being designed to use only the information needed to make a size recommendation. The pilot will document what is collected, how it is used and how merchants can export or remove it.

How is this different from a size chart?

A size chart asks shoppers to interpret measurements. FitGuide is designed to give one personalized recommendation using three quick inputs, product sizing and return feedback.

When does it launch?

FitGuide is currently a thesis test in private early access—not a live public app. We will invite a small group of apparel merchants into the first concierge pilot before opening more broadly.

What do founding members get?

Early input on the product, hands-on onboarding, priority pilot access and the right to keep the published founding rate for life while the account stays active.

Private pilot

Help shape the fit tool you wish existed.

Tell us where to reach you. Shopify apparel stores with recurring size-related returns are the best fit for the first cohort.

No payment required. We will only use this to contact you about FitGuide early access.